Honest Blur India Review: Are the Products As Fun As the Packaging?
I first stumbled on Blur India through their colorful, meme-worthy Instagram posts. Between catchy names like Call Me Daddy and Dude, Don’t Touch My Gloss, I couldn’t help but wonder: is the makeup any good, or just a clever marketing trick?
I grabbed their most popular items—from lipsticks and glosses to solid perfumes and kajal—to find out if they live up to the hype. Here’s my honest Blur India review, complete with swatches, pros and cons, and who I think each product is best suited for.
What Is Blur India?
Blur India is an Indian brand known for:
Edgy product names
Affordable price tags (₹299–₹999)
Cruelty-free, vegan formulas
Bold colour focus rather than base makeup
They offer lip kits, solid perfumes, lip oils, kajal liners, and multipurpose bullet sticks—all designed to stand out.
1. Call Me Daddy Matte Liquid Lipstick
First Impressions
This range includes 10 shades, ranging from nude to deep brown, all priced at ₹300
Packaging is sleek, with a doe-foot applicator.
Formula & Feel
Matte but surprisingly comfortable—not drying. It blends hydration with staying power.
Pigmentation & Wear
Opaque in one swipe, it stays for 4–5 hours with minimal feathering. Doesn’t claim 12-hour wear, but holds up well for meals.
Verdict
A budget mate that punches above its weight. Worth your money.
Rating: 8.5/10
2. Dude, Don’t Touch My Gloss
Shades & Texture
This lip-and-cheek tint comes in pigmented shades like bubblegum and brown, now available in minis at ₹299
Formula & Feel
Non-sticky, lightweight, and glossy—perfect for a natural flush. Blends easily on cheeks too.
Pigmentation & Longevity
Gives a soft colour that lasts for hours. Not heavy or oily.
Verdict
A solid everyday option—pretty, easy, and versatile.
Rating: 8/10
3. It’s Giving Honey Juicy Thick Lip Oil
First Impressions
A bestseller in glossy lip oils, shades include honey and strawberry
Texture & Feel
Thick, glossy, and moisturizing. Feels like honey, not petrolatum. The applicator is soft and comfy.
Colour & Wear
Subtle tint, high shine. Feels nourishing—even through the day.
Verdict
My summer go-to for glossy lips that look juicy and cared-for.
Rating: 9/10
4. BLURsticks: 3-in-1 Bullet for Lips, Eyes & Cheeks
What It Is
A multitasking cream stick you can use on lips, eyes, and cheeks. Priced at ₹499
Blur India
Formula & Feel
Creamy, blendable, and comfortable. Works well as both blush and lipstick.
Versatility
Perfect for on-the-go. I keep one in my bag for quick touch-ups.
Verdict
Great travel piece—less packaging, more payoff.
Rating: 8/10
5. Solid Perfumes: “Smells Like… Solid Perfume”
Format & Portability
Compact tins under ₹300—ideal for handbags.
Scent Options
Scents like “warm hug” and “fresh cut flowers” are comforting and well-crafted
Performance
Lasts a few hours. Easy to layer and reapply.
Verdict
Fun, mini fragrances that bring joy, and they double as cute décor.
Rating: 8/10
6. Darker Than My Ex’s Soul Kajal + Lipliner
Format & Shade
A combo pencil in black or nude brown for lips and eyes, priced at ₹399
Performance
Soft, creamy, smudge-proof. Perfect for tightlining or defining lips.
Verdict
Reliable everyday tool—simple but effective.
Rating: 8/10
Why I Recommend Blur India
Affordable: ₹300–₹999 keeps it accessible
Vegan + Cruelty-free: No testing on animals
Bold, fun branding: Colourful names and packaging
Good quality: Most products deliver on performance.
Swipe, Swatch, Decide—Here’s a Quick Breakdown
Call Me Daddy: Matte lipsticks with staying power
Dude Don’t Touch My Gloss: Cheek/lip tint—natural, non-sticky
Honey Lip Oil: Glossy hydration win
BLURsticks: Multipurpose stick—travel gem
Solid perfumes: Portable and pleasant-smelling
Kajal/Lipliner: Functional and budget-friendly
Full Blur India Review – Performance, Pricing & Who It’s For
This Blur India review covers the real performance of their most viral products—from the surprisingly smooth matte lipsticks to their solid perfumes and versatile BLURsticks. What stood out most is how the brand manages to deliver bold shades and clean formulas at such accessible price points. It’s a fun, beginner-friendly line that balances style and substance, even if a few products (like the gloss) might not work for everyone.
Final Verdict: Are Blur India Products Hype or Hit?
Hits: Lip oil, matte lipstick, BLURsticks, kajal, and solid perfumes
Meh: Gloss (scent divisive)
For under ₹5,000, you can build a complete look—and have fun doing it. Blur India may not be high-end, but they’re playful, accessible, and mostly deliver on their promises.
If you’re new to makeup or love a quirky brand, this is worth trying.
TL;DR
Blur India brings fun, bold products with mostly good performance and pocket-friendly prices. Solid picks include their lip oil, matte lipstick, and multipurpose sticks. Skip or test the scented gloss before committing.
Where to Buy & Quick Tips
Buy from their official site for full inventory and bundles. Shipping in 5–6 days across India with easy returns for damaged goods within 5 days
Check the “Our Clean Ingredients” page for vegan, cruelty-free assurance
Questions You May Have
Are these beginner-friendly?
Yes. Most products are simple to use and forgiving.
Do they suit deeper skin tones?
Yes—the darker matte shades and BLURsticks adapt well. Gloss and oils are sheer.
What if I don’t like scented products?
Avoid the Hello gloss—opt for unscented matte or oil options.
Final Thoughts
Blur India nails accessible, fun makeup with just enough quality to back the hype. The brand feels like a friend who’s ready with a playful shade and a wink—no pressure, just color. My top recs? Matte lipstick, juicy lip oil, and a BLURstick for a fuss-free, polished finish.